This is a Pre-Owned book. All our books are in Good or better condition.
- Format: Hardcover
- Author: Jeffrey F. Rayport, Bernard J. Jaworski, Jeffrey Rayport
- ISBN10: 0072500956
- ISBN13: 9780072500950
37 Harvard-style cases featuring top companies competing in the New Economy. Cases are organized to facilitate discussion of the decision-making process for formulating New Economy enterprise strategy. The presentation mirrors the organization of the eCommerce textbook written by the authors.
This is a Pre-Owned book. All our books are in Good or better condition.
37 Harvard-style cases featuring top companies competing in the New Economy. Cases are organized to facilitate discussion of the decision-making process for formulating New Economy enterprise strategy. The presentation mirrors the organization of the eCommerce textbook written by the authors.
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